Social Media Marketing Articles

Of the 500 million daily Instagram users, around 250 million follow at least one business. In addition, 130 million of those tap on at least one tagged product to discover more details about it. This is what makes Instagram, and in particular the Instagram Shopping...

The social media landscape is such an important one for brands, but it is always changing. You can drive engagement and leads through every single platform, from Facebook to TikTok, however, you do need to keep up to date with the various algorithm changes to take...

Instagram is all about the visuals. It’s a place to scroll through where you can gaze longingly at beautiful sunsets, drool over exquisite looking food and coo over a huge selection of pampered fur babies. Everything your business posts needs to look on point and an...

Social media is a mighty tool in your marketing arsenal and does not always require a huge budget. However, if you are going to take full advantage of the power that it holds, you need to share interesting and engaging content with your followers consistently. It can...